Visual Report and presentation contain proposals for the Athleisure market sector, in response to fit and age problem. This work contains a fully documented review and exploration of age and fit issues in the Athleisure Wear market and individual creative outcome in response to this. The proposal includes executing a simulated fashion item that could change the problem of fit within the industry and proposals for a specified athleisure brand (Nike) that could promote the idea and turn the brand over. Supporting research justifies the body shape diversity project process. Solid visuals and creativity of the presentation provide a better understanding of the problem.